TV & Video News 1.12.22
INTEGRATED MEDIA PLANNING, BUYING, MEASUREMENT In a recent survey by media-buying and planning platform Mediaocean, cross-platform, integrated media issues this year will…
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INTEGRATED MEDIA PLANNING, BUYING, MEASUREMENT In a recent survey by media-buying and planning platform Mediaocean, cross-platform, integrated media issues this year will…
Logistics aside, CES 2022 was as forward-looking and inspiring as previous years. Today’s recap delves into Transportation and Mobility.
HOLIDAY SHOPPING WRAP UP According to Mastercard Spending Pulse, holiday retail sales excluding automotive increased 8.5%, while online sales grew 11% compared…
HOLIDAY SHOPPING CAN STILL BEAT FORECASTS Despite inflation, the resurgence COVID-19 with the omicron variant, and supply chain challenges, “the 2021 holiday…
CONVERGENT TV MEASUREMENT GUIDE The Coalition for Innovative Media Measurement (CIMM) announced it is developing a guide to converged TV measurement providers…
A curated list of articles covering TV Media and the Pandemic (11/18/21-12/02/21)
A curated list of articles covering TV Media and the Pandemic (11/11/21-11/17/21)
By Zachary Santucci and Carl Mayer Previously in this series, we’ve discussed the expansion of the streaming ecosystem, and how factors like…
A curated list of articles covering TV Media and the Pandemic (11/04/21-11/10/21)
A curated list of articles covering TV Media and the Pandemic (10/28/21-11/03/21)
We recently had a conversation with Mark Chloupek, EVP and General of CorePoint Lodging. Mark is a long-time friend and a member…
A curated list of articles covering TV Media and the Pandemic (10/14/21-10/27/21)