Video News 12.18.25: A Huge November For TV
A HUGE NOVEMBER FOR TV How do you fit 103 billion minutes into one day? That’s the cumulative amount of TV viewing…
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A HUGE NOVEMBER FOR TV How do you fit 103 billion minutes into one day? That’s the cumulative amount of TV viewing…
In this episode of About That, Carl Mayer sits down with Alaina Donnellon, SVP Local Media & Print/OOH at Active International, to…
Political ad spending for 2026 is already surging, with totals projected to hit $10.8 billion. In this TVNewsCheck article, Alaina Donnellon, SVP…
SHOPPERS TURN OUT FOR BLACK FRIDAY Across the five days between Thanksgiving and Cyber Monday, 202.9 million consumers did some shopping. It’s…
Target to Launch ChatGPT App with Multi-Item Baskets, Fresh Food Target is launching a beta shopping app inside ChatGPT that lets users…
NRF: IT’LL BE A GREEN CHRISTMAS The National Retail Federation has put out its holiday forecast, and they predict that holiday retail…
LIVE SPORTS DOMINATE PRIMETIME VIEWING Sports broadcasting accounted for one-third of all primetime viewership last month, up from just 11% in August.…
AI Is Helping Brand Safety Break Free From Blocklists Brand safety in digital advertising remains flawed, with brands facing high ad block…
We’re excited to share our 2026 broadcast calendar! It includes key 2026 observances on the front and a three-year overview for 2025,…
RETAIL AND CPG REMAIN THE LARGEST TV ADVERTISERS EMARKETER projects that when 2025 ad spending is tallied, Retail will account for 19%…
TV STATIONS SEE A BRIGHTER 2026 With no global sporting events and few major elections, TV station revenues for 2025 are projected…
Active’s EVP of Media Investment & Innovation, Melissa Moschetti, joined an expert panel for the webinar The Mediaocean Current: TV Advertising’s Next…