Active TV Media News – 6.03.20
A curated list of articles covering TV Media and the Pandemic (5/27/20 – 6/03/20).
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A curated list of articles covering TV Media and the Pandemic (5/27/20 – 6/03/20).
A curated list of articles covering TV Media and the Pandemic (5/21/20 – 5/27/20).
A curated list of articles covering TV Media and the Pandemic (5/07/20 – 5/13/20).
A curated list of articles covering TV Media and the Pandemic (4/30/20 – 5/06/20).
A curated list of articles covering TV Media and the Pandemic (4/23/20 – 4/29/20).
CROSS PLATFORM In a Mediapost (4/14) article on media usage, it’s no surprise that we’re all watching more, according to a survey…
The TVB updated their “Broadcast TV Viewership During Coronavirus” with data through all four weeks of March. Taking a look at 25…
This year marked the eighth annual IAB NewFronts in NYC. The two "OOOO" digital video platforms – Hulu & Vudu - scored…
Brand managers are under intense pressure to personalize their marketing efforts. McKinsey calls data activation and personalization the heartbeat of modern marketing.…
When Dollar Shave Club founder Michael Dubin launched his now famous YouTube video in 2012, no one imagined that it would cause…