Active International
The corporate trade leader for four decades, we enable companies to maximize the value they receive for assets, increase their return on ad spend, and generate funding for unbudgeted expenses through innovative solutions.
January 30, 2019 A Financial Services client was sitting on unused Trade Credits from a defunct corporate trade company.
Active committed to using existing trade credits a partial payment for media, marketing and travel.
Working with the client’s agency, Active has placed Network Television, National Cable, Digital and Print. Media was purchased per existing guidelines, specifications, pricing and added value. Media posted to guaranteed goal. Program was successfully rolled out to local dealer partners.
Along with Alan Elkin, Arthur co-founded Active International in 1984. Since its inception, the company has been recognized as the global leader in Corporate Trade and maintains a footprint in 12 countries.
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